Videokonference om PR og Weblogs
Deltag på en videokonference om blogs og PR.
Beskrivelsen ser spændende ud:
Weblogs, citizen journalism and a new technology called really simple syndication (RSS) have permanently changed how companies need to communicate online. Millions of bloggers are actively reporting news, creating a backchannel to the mainstream press. At the same time, corporate blogs are also a tremendous opportunity for the PR professional. They can showcase the people and thought leadership behind and organization via an unfiltered channel. How do these new technologies impact the PR professional? Where do you get started? That’s what this session will help you understand.
This session will explain:
* The new media ecosystem we live in and how it differs from the old world
* How to monitor blogs
* What smart companies are integrating blogs into the existing corporate communications channels
* How to get started with RSS
Så er det frem med tidsregnemaskinen…
Læs også mere om Steve Rubel, der har interessante bud på weblogs i Public relations på hans egen weblog Micro Persuasion
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